The buildings are designed as an hômage to Theo Van Doesburg, and acts as a gateway to being a member of DSHC. thus funding the Design House's production costs, and in return, owners of the art would get physical sculptures, prints and even cutlery.
the branding was based on RBY primaries and beige to invoke a sense of nostalgia and at-homeness. To contrast this, powerful guitars and distorted noises were used in sound design to create a futuristic, dystopian content language.

 some video ads i have produced as social media content: 

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